Legal information
Terms of Service
Effective from 15 July 2026
This English version is provided for convenience. In case of any discrepancy, the Hungarian version prevails.
1. General provisions, definitions
These Terms of Service (the “Terms”) govern the BeeAssistAI cloud software service (SaaS) operated by Mészáros Zsolt, sole trader (the “Provider”) and form part of every agreement between the Provider and the Subscriber.
Definitions:
- Service: the BeeAssistAI platform available at beeassistai.com and app.beeassistai.com, including its modules;
- Subscriber: the business registering for the Service, or the person acting on its behalf;
- User: a person with access to the Subscriber’s account (admin, editor or chat-only role);
- End User: the Subscriber’s customer/visitor who uses the chat widget on the Subscriber’s website or emails the Subscriber;
- Use case: an independently subscribable feature package (Support, Sales, Internal knowledge base, Content), each with Start / Pro / Max tiers;
- AI interaction: the unit of quota accounting (one chat answer or one processed email).
The Service is intended for businesses. By registering, the Subscriber declares that it uses the Service in the course of its business, i.e. not as a consumer.
2. Provider details
Name: Mészáros Zsolt, sole trader
Registered address: 3000 Hatvan, Czóbel Béla út 15., Hungary
Tax number: 57686051-1-33
Email: info@beeassistai.com
Hosting provider: Hetzner Online GmbH (Industriestr. 25, 91710 Gunzenhausen, Germany)
3. Scope of the Service
BeeAssistAI is an AI-powered cloud assistant platform working from the Subscriber’s own knowledge base (website content, documents, product data). Depending on the selected use cases, it may include:
- an embeddable AI chat widget and a shareable demo page, with human handoff (escalation);
- product-catalogue-based recommendations in chat (product feed sync);
- email processing: categorisation and reply drafts for the connected mailbox;
- ticket queue (Support Desk), lead management, quote creation and sending, optional Számlázz.hu invoicing;
- internal (staff) assistant and document summarisation;
- AI content generation (blog, FAQ, product copy, marketing, SEO, social posts) and export;
- reports (Insights), knowledge-gap analysis, team and role management.
Exact features depend on the purchased use cases and tiers; the current feature and quota tables are published on the Pricing page and form part of these Terms.
4. Formation of the contract
The contract is concluded electronically: the Subscriber provides an email address at https://app.beeassistai.com, expressly accepts these Terms and the Privacy Policy via checkbox, then confirms the email address by opening the sign-in link received by email. The contract is formed upon first use of the sign-in link.
Input errors: the email address can be corrected on the form before submission; account details (company name, name, password) can be changed anytime in the admin interface.
The contract is concluded electronically, does not qualify as a written contract, is not filed and cannot be retrieved later. The language of contracting is Hungarian. The Provider has not subscribed to any code of conduct.
5. Free trial
Every new registration starts with a 14-day free trial, with no card details required. During the trial all use cases are available with reduced quotas (current trial quotas: 250 AI interactions, 10 articles, 50 trainable pages, 100 products).
The trial does not convert automatically into a paid subscription and creates no payment obligation. Upon expiry, Service features are locked; the Subscriber’s data is retained and access can be restored by subscribing. The Subscriber receives an email notice before expiry.
Accounts that never sign in (unverified email) are automatically deleted 7 days after registration.
6. Fees, invoicing, payment
- Fees depend on the purchased use cases and tiers; current prices are published on the website. Discounts for multiple use cases and semi-annual/annual billing apply as displayed.
- The Provider is VAT-exempt under the Hungarian small-business (“alanyi adómentes”) scheme; displayed fees contain no VAT and invoices are issued without VAT (marked “AAM”). The displayed price is the final amount payable.
- Subscription fees are due in advance for the billing period. Payment is made by bank transfer against the Provider’s invoice; the Provider issues electronic invoices.
- In case of late payment, the Provider may — after prior notice — suspend access until settlement. Suspension does not affect data retention.
- The Provider may change fees; changes do not affect already-paid periods and are notified at least 30 days in advance.
7. Quotas, fair use
The Service is quota-based: each tier includes a monthly AI-interaction quota, article quota, trainable-page and product limits, and refresh frequency (details on the Pricing page). When a quota is exhausted, the affected feature is limited until the next billing period or an upgrade; usage is visible in the admin interface and the system sends notifications as limits approach.
The Provider applies technical safeguards against abuse (e.g. rate limits, per-session and daily message caps). Misuse of the Service — in particular circumventing quotas or technical limits, automated abuse, or activity endangering other customers — is prohibited.
8. Subscriber obligations
The Subscriber must:
- provide accurate data and keep credentials (including widget API keys) confidential;
- upload and train only content it is entitled to use and which does not infringe third-party rights;
- ensure a valid legal basis for processing End-User data (chat, email, leads) and properly inform its own data subjects (see Section 11);
- refrain from unlawful or deceptive use, spam, harmful activity, reverse engineering, or circumventing security mechanisms;
- refrain from high-risk use: the Service must not be used where an erroneous AI answer could directly endanger human life, physical integrity, health or significant financial interests (notably automated medical, medication, safety-engineering, legal or financial advice) — if the Subscriber operates such a knowledge base, it must subject all outgoing content to human review and clearly indicate to End Users that answers do not constitute professional advice.
The Subscriber is responsible for all activity performed in its account by it and its Users.
9. AI output
Answers and content produced by the Service (chat replies, email drafts, quote cover letters, articles) are generated automatically by artificial intelligence based on the Subscriber’s knowledge base. Such content may by its nature contain inaccuracies or errors.
- The Subscriber is responsible for keeping the knowledge base accurate and up to date, and for reviewing outgoing AI content before sending/publishing (especially email drafts, quotes and articles) — the system provides approval steps for these.
- The Provider offers risk-reduction tools (grounding answers in the knowledge base, banned-claims list, human handoff on uncertainty) but accepts no liability for the content of AI answers or decisions based on them.
- AI content does not constitute legal, tax, medical or other professional advice.
10. Intellectual property
Content uploaded by the Subscriber (knowledge base, product data) remains the Subscriber’s property. The Subscriber grants the Provider a non-exclusive licence, for the term of the contract, to process the content solely as needed to deliver the Service (indexing, AI processing, storage, backup). The Provider does not use Subscriber content to train AI models.
Content generated by the AI for the Subscriber may be freely used by the Subscriber. The BeeAssistAI platform, its source code, design and brand remain the Provider’s property.
11. Data processing terms (Art. 28 GDPR)
For End-User personal data (chat messages and voluntarily provided contact details, content of emails in the connected mailbox, lead and quote data, personal data contained in the knowledge base), the Subscriber is the controller and the Provider is the processor. The parties agree:
- Subject-matter, nature, purpose: storage, indexing and AI-based processing of the above data to deliver the Service; duration: the term of the contract.
- The Provider processes the data only on the Subscriber’s documented instructions (the Service settings) and ensures persons with access are bound by confidentiality.
- The Provider applies measures under Art. 32 GDPR (see Section 7 of the Privacy Policy).
- Sub-processors: the Subscriber grants general authorisation for the sub-processors listed in Section 5 of the Privacy Policy (notably Hetzner — hosting; OpenAI — AI processing; Cloudflare — network protection; Brevo — email delivery; KBOSS.hu/Számlázz.hu — only if enabled by the Subscriber). Changes are notified in advance and the Subscriber may object.
- The Provider assists the Subscriber, insofar as possible, with data-subject requests and obligations under Arts. 32–36 GDPR, and forwards without delay any data-subject requests it receives concerning the Subscriber.
- Upon termination, the Provider returns or deletes the processed data at the Subscriber’s choice (backups roll off within 14 days), unless retention is required by law.
- The Provider enables and contributes to compliance audits, subject to reasonable prior arrangement.
- The Provider notifies the Subscriber without undue delay after becoming aware of a personal data breach.
12. Availability, maintenance, backups
The Service is provided on an “as is” basis with no guaranteed availability, with best efforts towards high uptime. The Provider undertakes no SLA; temporary unavailability does not in itself constitute breach and gives no right to refund or damages. Planned maintenance is announced in advance where possible and scheduled for low-traffic windows.
The Provider is not liable for outages caused by circumstances outside its control, in particular: internet backbone and telecom failures, faults of the Subscriber’s or End Users’ internet connection, devices or website, outages of hosting, network and other contributing providers (e.g. Hetzner, Cloudflare, OpenAI, email delivery), power failure, cyber-attacks (e.g. DDoS), and force majeure (natural disaster, war, epidemic, government action, strike).
The Provider makes daily database backups retained for 14 days. In case of data loss, the Provider’s obligation is limited to restoring from the most recent available backup; the Provider accepts no liability for recovery beyond that or for data created between backups. The Subscriber is responsible for regularly exporting its business-critical data (e.g. leads, content) using the Service’s export features.
13. Limitation of liability
Except for damage caused intentionally or harming life, physical integrity or health, the Provider’s liability for breach is limited to fees actually paid by the Subscriber in the 3 months preceding the claim. The Provider is not liable for indirect damage, lost profits, business loss due to data loss, or damage arising from third-party service outages.
The Subscriber shall indemnify the Provider against third-party claims arising from Subscriber-uploaded content or unlawful use of the Service.
14. Termination
- The Subscriber may cancel anytime, without cause, by email to the Provider or in the admin interface; cancellation takes effect at the end of the paid billing period, with no refund for the remainder.
- The Provider may terminate with 30 days’ notice; in case of serious breach (notably unlawful content, abuse, endangering security) it may suspend access immediately and terminate with immediate effect.
- After termination, the Provider enables data export on request, then deletes or returns the Subscriber’s data per Section 11 — except data required by law to be retained (e.g. invoices).
15. Complaints, disputes
Complaints may be submitted to info@beeassistai.com; the Provider responds substantively within 30 days.
The parties shall first seek amicable resolution. Failing that, Hungarian law governs and — unless mandatory law provides otherwise — the courts competent for the Provider’s registered seat shall proceed. If the Subscriber exceptionally qualifies as a consumer, mandatory consumer-protection rules and access to the competent conciliation board remain unaffected.
16. Changes to these Terms
The Provider may unilaterally amend these Terms. Material changes are notified by email or in-app at least 15 days before taking effect. If the Subscriber does not accept a change, it may terminate under Section 14 before the effective date; continued use after the effective date constitutes acceptance.
These Terms are prepared in accordance with Act V of 2013 (Hungarian Civil Code), Act CVIII of 2001 (e-commerce) and Regulation (EU) 2016/679 (GDPR). Last updated: 15 July 2026.